Featured blog posts

Why Rideshare Advertising is the Ultimate Solution for Brands

Have you ever wondered how brands can connect with consumers in their everyday lives? Rideshare advertising is quickly becoming one of the most effective solutions for brands looking to increase visibility and engagement.
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Latest blog posts

Cloud-Based Ad Platforms for DOOH

Cloud-based DOOH platforms enable real-time programmatic buying, geo-targeting, vehicle ad management, and analytics for measurable outdoor campaigns.

Top Metrics for Measuring DOOH Engagement

Core and advanced DOOH metrics—impressions, dwell/attention, interaction rates, viewability, conversions, foot traffic and brand lift—to measure campaign impact.

Ad Frequency Caps: Challenges for Rideshare Ads

Set and manage frequency caps for rideshare ads to prevent ad fatigue, protect brand perception, and improve CTR using segmentation, rotation, and automation.

5 Ways to Personalize DOOH Ads by Location

Five location-based DOOH tactics—geo-targeting, geofencing, POI targeting, dayparting, and demographic layering—to improve ad relevance and ROI.

Proximity Targeting with Beacons: What to Know

BLE beacons enable precise in-store and in-vehicle ads, improve offline attribution, and help fleet owners monetize rides while protecting user privacy.

Mobile Ad Engagement Analyzer

Analyze your mobile ad performance with our free tool! Get insights on CTR, conversion rates, and tips to improve your banner, interstitial, or video ads.

How to Measure DOOH Campaign ROI

Track costs, set SMART goals, measure impressions, and use geofencing, QR codes, and real-time analytics to attribute conversions and calculate DOOH ROI.

Programmatic Ads on Rooftop LED Displays

Programmatic rooftop LED ads use GPS, cloud CMS and DSP bidding to deliver geo-targeted mobile DOOH that cuts costs, boosts impressions, and measures ROI.

EnrouteViewMedia is a Canadian technology company based in Edmonton, Alberta, Canada.  The company was founded by a group of media entrepreneurs and engineering executives. Our mission is developing leading-edge digital media display technologies for taxicab rooftops and taxicab interiors advertising market. Through our easy to use ad delivery and management system, we assist our clients in reaching their customers with targeted exposure. EnRouteViewMedia continuously strives to be the global leader in digital geo-time targeted advertising media systems for modern taxi fleets.

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