Featured blog posts

Why Rideshare Advertising is the Ultimate Solution for Brands

Why Rideshare Advertising is the Ultimate Solution for Brands

Have you ever wondered how brands can connect with consumers in their everyday lives? Rideshare advertising is quickly becoming one of the most effective solutions for brands looking to increase visibility and engagement.
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Latest blog posts

Future of Interactive In-Taxi Screens

Future of Interactive In-Taxi Screens

GPS, 4G/5G, AI and AR turn in-taxi screens into targeted, programmatic ad platforms with real-time analytics and passenger engagement.
Programmatic Ads: Monetizing Rideshare Screens

Programmatic Ads: Monetizing Rideshare Screens

Compare two programmatic rideshare ad approaches: fleet-controlled platforms for direct revenue vs large-scale, data-driven networks for broad reach.
How Geo-Targeting Works for DOOH Ads

How Geo-Targeting Works for DOOH Ads

How GPS, geofencing and cloud platforms deliver real-time, location-specific DOOH ads on taxis and rideshares to boost engagement and revenue.
Programmatic Ads for Vehicle Displays: How It Works

Programmatic Ads for Vehicle Displays: How It Works

How programmatic ads run on vehicle displays using GPS, DSP/SSP exchanges, geo-time targeting, RTB and DCO to deliver precise, context-aware campaigns.
Best Practices for Energy-Efficient Taxi Displays

Best Practices for Energy-Efficient Taxi Displays

Cut taxi rooftop display power up to 50% with LED selection, dual-voltage supplies, auto-dimming, motion sensors, cloud scheduling, and routine maintenance.
Weather Data in DOOH: Why It Matters

Weather Data in DOOH: Why It Matters

Real-time weather data makes DOOH ads timely and relevant, increasing engagement, recall, and ROI with geo-targeting, triggers, and dynamic creatives.
White-Label Platforms for Geo-Targeted Ads

White-Label Platforms for Geo-Targeted Ads

White-label geo-targeting platforms let businesses rebrand location-based ad tech, run precise time-and-location campaigns, and track real-world conversions.
Putin signs Russia’s crypto regulation into law

Putin signs Russia’s crypto regulation into law

Putin signs Russia’s first unified crypto law, creating rules for exchanges, custodians and miners; many provisions start Sept 1, 2026.

EnrouteViewMedia is a Canadian technology company based in Edmonton, Alberta, Canada.  The company was founded by a group of media entrepreneurs and engineering executives. Our mission is developing leading-edge digital media display technologies for taxicab rooftops and taxicab interiors advertising market. Through our easy to use ad delivery and management system, we assist our clients in reaching their customers with targeted exposure. EnRouteViewMedia continuously strives to be the global leader in digital geo-time targeted advertising media systems for modern taxi fleets.

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