Home
About Us
Products
In Taxi LCD
Rooftop LED
DigiStreamView
Blog
Contact Us
Contact Us
Featured blog posts
Why Rideshare Advertising is the Ultimate Solution for Brands
Have you ever wondered how brands can connect with consumers in their everyday lives? Rideshare advertising is quickly becoming one of the most effective solutions for brands looking to increase visibility and engagement.
Read more
Latest blog posts
OpenX debuts software suite promising 70% cost reduction
OpenX unveils OpenXBuild: three APIs for pre-auction decisioning and identity resolution; early tests report 70% lower cost-per-conversion.
Magnite partners with Roblox for exclusive programmatic video monetization
Magnite secures exclusive programmatic rights to monetize Roblox rewarded video across 151M daily users.
Geo-Targeting in Programmatic DOOH Ads
Real-time GPS, geospatial ad units and layered targeting improve vehicle-based DOOH accuracy, engagement and revenue, addressing data and privacy challenges.
Programmatic Ads with BAT Token: A Quick Guide
BAT token powers privacy-first programmatic DOOH in vehicles with verifiable attention metrics, token rewards, ZKP privacy, and wallet/integration basics.
Cloud-Based Ad Platforms for DOOH
Cloud-based DOOH platforms enable real-time programmatic buying, geo-targeting, vehicle ad management, and analytics for measurable outdoor campaigns.
Top Metrics for Measuring DOOH Engagement
Core and advanced DOOH metrics—impressions, dwell/attention, interaction rates, viewability, conversions, foot traffic and brand lift—to measure campaign impact.
Ad Frequency Caps: Challenges for Rideshare Ads
Set and manage frequency caps for rideshare ads to prevent ad fatigue, protect brand perception, and improve CTR using segmentation, rotation, and automation.
5 Ways to Personalize DOOH Ads by Location
Five location-based DOOH tactics—geo-targeting, geofencing, POI targeting, dayparting, and demographic layering—to improve ad relevance and ROI.
Previous
Next