• Time & Location Based Advertising

About Us


The hallmark of taxi digital advertising

EnRouteViewMedia is a Canadian technology company based in Edmonton, Alberta, Canada.  The company was founded by a group of media entrepreneurs and engineering executives.  Our mission is developing leading-edge digital media display technologies for taxicab rooftops and taxicab interiors advertising market.

The company’s DigiStreamView® system enables businesses to display their brand, promotions, or advertising campaigns with geo-time targeting ability in an innovative and attractive digital display fashion.

Through our easy to use ad delivery and management system, we assist our clients in reaching their customers with targeted exposure.

EnRouteViewMedia continuously strives to be the global leader in digital geo-time targeted advertising media systems for modern taxi fleets. To learn more about how DigiStreamView® can help you with your digital media strategies, contact us at info@enrouteviewmedia.com

The Product


digistream1EnRouteViewMedia’s taxi advertising platform is the first-of-its-kind in the world that is designed for taxi roof top and taxi interior advertising.  Our geo-targeted advertising management system (DigiStreamView®) is regarded as the next generation of smart wireless taxi advertising technology. We allow advertisers to display ads on the taxi top display and in taxi tablets based on time and location. Your ads will be targeted and only displayed when and where you deem necessary for maximum impact. Our system also provides accurate and usage reporting.

The unique DigiStreamView® advertising system is centrally managed by a high performance cloud based server in Canada.  As such, it is hands-free and requires no time or intervention from the taxi drivers or the advertising agencies and no need for internal infrastructure. In addition, our engineers are always monitoring system performance and upgrade functionality with routine software upgrades.

The DigiStreamView® ad management box is installed along with an IP-65 LED display on vehicles in a taxi fleet, and maintained for an annual license fee. A small box containing the processors, circuitry and 3G/GPS chips are inside the vehicle with the supplied cables.

By installing the DigiStreamView® advertising system, taxi companies can take advantage of a significant source of new revenue and make your existing taxi service more iconic and modern looking.

For more information on our products and services, please contact us at info@enrouteviewmedia.com.

Benefits of DigitStreamView


The outdoor audience is continually growing as the number of people driving and commuting increases. People are spending more time away from home, meaning more exposure to outdoor advertising. Time spent viewing mobile outdoor advertising increases every day. According to Perception Research Services, Arbitron Outdoor Study, RYP & Becker Group, 27% of the lengthiest commuters do not read a newspaper and 74% of commuters do not watch TV news either. 

Our Advertising Technology


How it works

Real-Time Geo-Targeted Advertising

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EnRouteViewMedia has introduced a powerful DigiStreamView® advertising system that enables the business to display its brand, products, or advertising campaign with geo-time targeting ability in an innovative and attractive digital display fashion.

The intelligent DigiStreamView® system displays the targeted advertisement based on prespecified location, date, time, and neighbourhood demographics on large full-colour RGB bright digital taxi rooftop dual-sided panels and interior LCD displays. The displays on the taxis travelling around the city are wirelessly connected and can be updated simultaneously or individually in less than a second of sending an update from EnRouteViewMedia’s main computer server.

EnRouteViewMedia enables advertisers to deploy location & time based digital advertising on Taxitop LED display and InTaxi tablets. Our intelligent platform is more than just an advertising management system. It allows the following:

Advertisers can:

  • Select geographical location of the ads to be displayed
  • Review and manage advertising material
  • Real time and fast uploads of image or video ads (mpeg2, mpeg4, avi, jpg, png)
  • Select the time of the day for the ads to be displayed
  • Schedule an advertising campaign to be run
  • Specify daily spending limits/budget
  • Update your advertising material during the campaign
  • Receive detailed per second based reporting on your ad display
  • Manage your invoices and payments
  • Assign additional users for the account

 

Fleet Managers or Agencies:

In addition to the above functionality for advertisers, a fleet manager or an agency can perform the following

  • Manage/register new taxis and tablets to your fleet as required
  • Review and approve/disapprove client submitted display advertisings
  • Receive detailed payment reports and income per advertiser and generate invoices
  • Receive secure online payments directly to your account through credit cards using various currencies
  • Receive detailed global statistics on display up times and efficiency
  • Manage subscriptions and software licenses
  • Automatically receive the latest software updates and patches

 

All of the above is managed through a centralized cloud based and high performance server solution hosted by EnRouteViewMedia in Canada. Avoid the headaches of managing server systems and software solutions and instead rely on a dedicated staff of engineers and support staff.

Through DigiStreamView-enabled taxitop LED display systems, transform every street corner into an accessible advertising platform, thus enabling ease of brand or service communication with the public anywhere.  In addition, for interested clients, our company provides all-in-one taxi interior advertising where the captive passengers are immersed in ad viewing at the same time that the onlookers view the ads on the taxi rooftop.

For more information on EnRouteViewMedia, please contact us via our webpage and send us a message. Alternatively drop us an email on info@enrouteviewmedia.com.

Your Ad Campaigns


Display your ad and target your audience in multiple ways

EnRouteViewMedia is driven to fulfill its commitment to our clients’ needs.  As such, we will use our unique technology to promote your product, respected brand name, or ad campaign in a highly effective manner on the Metro scene.

Our advertising clients find the advertisements attractive, effective, and engaging. EnRouteViewMedia is recognized as the hallmark for taxi fleet advertising.

Your business or organization can run the advertisement at the specified location of your intended customers, for example:

  • Outside sports arenas
  • At and around  airports and train stations
  • At and around  transit centres (bus/light rail transit [LRT])
  • Outside major hotels
  • At and around  universities, colleges, and schools
  • Outside shopping malls
  • Outside hospitals, medical clinics, and health care centres
  • In the entertainment district of your choice
  • Within a  selected area near your business
  • In close proximity or in front of your business competitor
  • Advertise Quick Response Code (QRC) codes to direct consumer traffic to your webpage or business.

For optimum impact, your business or organization can deliver its advertisement or message to targeted viewers within a specific time interval in the day or at night, for example:

  • Advertise coffee/tea and breakfast food for morning commuters
  • Advertise  your restaurant  menu at lunch or dinnertime
  • Promote pizza and fast foods for night owl customers
  • Display live, sponsored sports events scores with your business sponsorship logo

Advertising benefits greatly from our powerful demographic targeting. Your business can develop a highly effective plan to advertise different products/services for different regions or routes based on the socio-demographics, income, population density, etc. within each location.

A taxi entering an industrial area displays advertisements related to tools, machinery, trucks, etc.,  whereas one passing through a residential neighborhood occupied by young families will display children’s merchandise, school supplies, daycare services, toy stores, etc.

Various examples:

  • Target students in residential neighbourhoods and  near/around college/university campuses
  • Display financial services and investments in high-income areas and commercial districts
  • Display tourist information, entertainment,  hotels, and restaurants at tourist attractions
  • Display hotel accommodation rates, airline fares, and tourism information at and near airports
  • Show car rental ads at airports and major tourist attractions
  • Display specialized medical services and pharmacies  near hospitals and clinics
  • Advertise real estate  properties in rental or mid-income neighbourhoods
  • Display community events announcements in selected neighbourhoods

 

Contact Us


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Headquarters

Suite 122-Advanced Technology Center
9650-20th Ave, Edmonton, AB
Canada, T6N-1G1

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Business enquiries

General inquiries about our products or services, you can email us at sales@enrouteviewmedia.com

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Employment

We’re always looking for talented persons to join our team. hr@enrouteviewmedia.com