What is programmatic ad buying?

Programmatic ad buying is a term that you may have heard in the world of digital advertising. But what exactly is it? Simply put, programmatic ad buying is a method ...

Shining a light on the Albertans who are building our sustainable future

In the lead up to the 2018 Ember Awards, Digital Alberta will be profiling some of the past winners. In this post, we highlight the winner of the 2017 short ...

American Express uses ad targeting on NYC taxis

American Express plans to run ads on top of 125 taxis in New York City that will change messaging depending on the location of the cabs. Whenever a cab passes ...

Convert to Taxi Top Advertising

Why convert your Taxi Top to a lean, smashing ad machine and how? Nowadays, to be a successful business, one simply needs to deliver the business’s promotional message to the public in a ...

Uber, Lyft car ads headed for San Francisco – Generate More Income

Some companies look at Uber and Lyft cars and see a vast, untapped resource: a way to reach passengers and pedestrians with marketing messages.  Here is a rundown on some companies ...

Outdoor advertising Statements Media has acquired all of Sharkfin Canada

Outdoor advertising Statements Media has acquired all of Sharkfin Canada, its main competitor in the taxi advertising market. Sharkfin specializes in taxi top advertisements. The move doubles Statements’ total taxi ...